![Veronica Allende Serra](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Veronica Allende Serra
Founder at
Pacific Advisors LLC
Net worth: 6 M $ as of 2025-04-29
Profile
Veronica Allende Serra is the founder of Innova Capital Gestora de Recursos Ltda., founded in 2009, holding the title of Founding Partner.
Ms. Allende Serra is also the founder of Pacific Advisors LLC..
Ms. Allende Serra currently holds the position of Director at BS&C.
Industria e Comercio SA em Recuperacao Judicial, Instituto Social Para Motivar e Reconhecer Talentos, AAT International Ltda.
(since 2012), Atmo Comunicacao Digital Ltda, and Instituto Sidarta.
Ms. Allende Serra is a Member of Young Presidents' Organization, Inc. and Group of 50.
Ms. Allende Serra is a Partner at Pacific Investimentos Ltda.
Former positions include Lead Independent Director at MercadoLibre, Inc. from 2011 to 2016, Independent Director at Semantix, Inc., Director at Allied Tecnologia SA, Blue Interactive Group (Brasil) Investim e Participações SA, PDtec SA, and Clear Sale SA, and Vice President at Jefferies Financial Group Inc. (Investment Management) from 1997 to 1998.
Education includes an MBA from Harvard University (1997), graduate degree from the University of Sao Paulo (1992), and undergraduate degree from Escola Panamericana de Arte (1991).
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
CLEAR SALE SA 1.7% | 2025-02-24 | 3,202,831 ( 1.7% ) | 6 M $ | 2025-04-29 |
Veronica Allende Serra active positions
| Companies | Position | Start |
|---|---|---|
Pacific Advisors LLC
 Pacific Advisors LLC Financial ConglomeratesFinance Provides financial services | Founder | 2010-07-15 |
AAT International Ltda. | Director/Board Member | - |
Instituto Social Para Motivar e Reconhecer Talentos
 Instituto Social Para Motivar e Reconhecer Talentos Instituto Social Para Motivar e Reconhecer Talentos is a private company based in São Paulo, Brazil. The Brazilian company was founded in 2001 by Marcel Herrmann Telles. | Director/Board Member | - |
Group of 50 | Corporate Officer/Principal | - |
BS&C Industria e Comercio SA em Recuperacao Judicial
 BS&C Industria e Comercio SA em Recuperacao Judicial Food: Specialty/CandyConsumer Non-Durables Develops and manufactures food and beverage products | Director/Board Member | - |
Atmo Comunicacao Digital Ltda
 Atmo Comunicacao Digital Ltda BroadcastingConsumer Services Provides live broadcast, corporate events and digital signage services | Director/Board Member | - |
Pacific Investimentos Ltda.
 Pacific Investimentos Ltda. Investment ManagersFinance Provides financial advisory services | Corporate Officer/Principal | - |
Young Presidents' Organization, Inc.
 Young Presidents' Organization, Inc. Miscellaneous Commercial ServicesCommercial Services Provides professional membership services | Corporate Officer/Principal | - |
Instituto Sidarta
 Instituto Sidarta Other Consumer ServicesConsumer Services Functions as a College/University | Director/Board Member | - |
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Former positions of Veronica Allende Serra
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Training of Veronica Allende Serra
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
83
1st degree connections
20
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 20 |
|---|---|
Harvard University
 Harvard University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
MercadoLibre, Inc.
 MercadoLibre, Inc. Internet RetailRetail Trade Provides online e-Commerce ecosystem, financial technology, logistics and internet advertising services | Retail Trade |
Jefferies Financial Group Inc. (Investment Management)
 Jefferies Financial Group Inc. (Investment Management) Investment ManagersFinance Jefferies-IM employs a value-oriented investment approach and supports a wide range of innovative investment strategies that span across both private and public markets. The firm provides their affiliated asset managers with access to stable long-term capital, robust operational infrastructure, as well as global distribution. They offer investors the opportunity to invest alongside JEF (through its subsidiaries), which maintains investments with and/or equity interests in the asset managers on the platform. | Finance |
University of Sao Paulo
 University of Sao Paulo Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Young Presidents' Organization, Inc.
Young Presidents' Organization, Inc. Miscellaneous Commercial ServicesCommercial Services Provides professional membership services | Commercial Services |
Group of 50 | |
Pacific Advisors LLC
Pacific Advisors LLC Financial ConglomeratesFinance Provides financial services | Finance |
Allied Tecnologia SA
 Allied Tecnologia SA Packaged SoftwareTechnology Services Provides technology products | Technology Services |
BS&C Industria e Comercio SA em Recuperacao Judicial
BS&C Industria e Comercio SA em Recuperacao Judicial Food: Specialty/CandyConsumer Non-Durables Develops and manufactures food and beverage products | Consumer Non-Durables |
Blue Interactive Group (Brasil) Investim e Participações SA
 Blue Interactive Group (Brasil) Investim e Participações SA Cable/Satellite TVConsumer Services Provides pay television and broadcasting services | Consumer Services |
PDtec SA
 PDtec SA Packaged SoftwareTechnology Services Develops and provides document management software systems | Technology Services |
Pacific Investimentos Ltda.
Pacific Investimentos Ltda. Investment ManagersFinance Provides financial advisory services | Finance |
Escola Panamericana de Arte
 Escola Panamericana de Arte Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Instituto Social Para Motivar e Reconhecer Talentos
Instituto Social Para Motivar e Reconhecer Talentos Instituto Social Para Motivar e Reconhecer Talentos is a private company based in São Paulo, Brazil. The Brazilian company was founded in 2001 by Marcel Herrmann Telles. | |
Clear Sale SA
 Clear Sale SA Information Technology ServicesTechnology Services Designs, develops and delivers fraud detection and management solutions | Technology Services |
AAT International Ltda. | |
Atmo Comunicacao Digital Ltda
Atmo Comunicacao Digital Ltda BroadcastingConsumer Services Provides live broadcast, corporate events and digital signage services | Consumer Services |
Innova Capital Gestora de Recursos Ltda.
 Innova Capital Gestora de Recursos Ltda. Investment ManagersFinance Innova Capital is an active manager which seeks to invest up to 30 percent of its committed capital per company. | Finance |
Instituto Sidarta
Instituto Sidarta Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Semantix, Inc.
 Semantix, Inc. Information Technology ServicesTechnology Services Provides information technology solutions | Technology Services |
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- Veronica Allende Serra
