Bikram Basu

Allied Blenders & Distillers Ltd. is engaged in the business of manufacturing, purchase and sale of alcoholic beverages. It operates through the following brand segments: Premium, Semi-Premium, Deluxe, and Mass Premium. The Premium segment includes Sterling Reserve Blend 10 Whisky, and Kyron Premium Brandy brands. The semi-Premium segment brand include Sterling Reserve Blend 7 Whisky. The Deluxe segment brands include Officer’s Choice Blue Whisky, and Jolly Roger Rum. The Mass Premium segment brands include Officer's Choice Whisky, Officer's Choice Star, Officer's Choice Brandy, Officer's Choice Rum, and Class 21 Vodka. The company was founded in 1988 and is headquartered in Mumbai, India.

Pernod Ricard India Pvt Ltd. engages in the distribution of alcoholic beverages. It offers whiskey, wines, and gin. It also distributes some of the international brands including Chivas Regal, Seagram’s 100 Pipers, Ballantine’s, The Glenlivet and Royal Salute Scotch whiskies, Jameson Irish whiskey ABSOLUT Vodka, Havana Club rum, Beefeater gin among white spirits category, Martell cognac, Jacob Creek wine, Kahlua and Malibu liqueurs and G.H. Mumm champagne. The company was founded on September 3, 1993 and is headquartered in Gurgaon, India.