![Aaron Serruya](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="16" height="16" fill="%231b1b1b" class="bi bi-person-fill" viewBox="0 0 16 16"><path d="M3 14s-1 0-1-1 1-4 6-4 6 3 6 4-1 1-1 1zm5-6a3 3 0 1 0 0-6 3 3 0 0 0 0 6"/></svg>)
Aaron Serruya
Chief Executive Officer at
Three Habitat Consulting Holdco, Inc.
Net worth: 213 877 $ as of 2026-06-29
Profile
Aaron Serruya is the founder of Yogurty's Franchising, Inc., founded in 1986, where the title held was Chief Executive Officer.
Mr. Serruya was the founder of Yogen Früz Canada, Inc., founded in 1986, where the title held was Chief Executive Officer from 1986 to 1989.
Current jobs include Co-Chief Executive Officer, CFO & Secretary at Three Habitat Consulting Holdco, Inc.; Secretary, Managing Director & Principal at Serruya Private Equity since 2014; President & Director at Kahala Brands, Inc. since 2013; Director at 420 Investments Ltd.; and President at Pinkberry Canada, Inc. since 2015.
Former jobs include President & Chief Executive Officer at Yogen Fruz World-Wide, Inc.; President & Chief Executive Officer at International Franchise Corp.; Director at CoolBrands International, Inc. from 1994 to 2005; Independent Director at InfoSonics Corp.; Director at Committed Capital Acquisition Corp.
II from 2016 to 2017; Independent Director at Liberty Health Sciences, Inc. from 2017 to 2019; Director at Blue Goose Capital Corp.; Director at Simply, Inc. in 2018; and Independent Director at Aegis Brands, Inc.
Known holdings in public companies
| Company | Date | Number of shares | Valuation | Valuation date |
|---|---|---|---|---|
AEGIS BRANDS INC 1.39% | 2025-03-27 | 1,188,204 ( 1.39% ) | 213 877 $ | 2026-06-29 |
Aaron Serruya active positions
| Companies | Position | Start |
|---|---|---|
Serruya Private Equity
 Serruya Private Equity Investment ManagersFinance Serruya Private Equity invests in companies located across the globe. The firm focuses on companies operating in the fields of CPG, Retail, B2B and Real estate sectors with revenues ranging from USD 5 - 1000 million. It provides financing in the form of senior debt, convertible debt, preferred equity and equity for later stage capital requirements. | Private Equity Investor | 2014-08-31 |
Pinkberry Canada, Inc.
 Pinkberry Canada, Inc. Food RetailRetail Trade Operates frozen yogurt stores | President | 2015-11-30 |
Kahala Brands, Inc.
 Kahala Brands, Inc. RestaurantsConsumer Services Operates as a franchiser for fast food restaurant companies | President | 2013-11-30 |
Three Habitat Consulting Holdco, Inc.
 Three Habitat Consulting Holdco, Inc. Agricultural Commodities/MillingProcess Industries Owns and operates plant dispensaries | Chief Executive Officer | - |
420 Investments Ltd.
 420 Investments Ltd. Drugstore ChainsRetail Trade Retails cannabis products | Director/Board Member | - |
Former positions of Aaron Serruya
| Companies | Position | End |
|---|---|---|
| LIBERTY HEALTH SCIENCES INC. | Director/Board Member | 2019-02-28 |
| SIMPLY, INC. | Director/Board Member | 2018-12-15 |
| COMMITTED CAPITAL ACQUISITION CORPORATION II | Director/Board Member | 2017-09-18 |
CoolBrands International, Inc.
 CoolBrands International, Inc. Food: Meat/Fish/DairyConsumer Non-Durables Manufactures and markets a broad range of frozen novelties and frozen dessert products | Director/Board Member | 2005-11-30 |
| ░░░░ ░░░░░ ░░░░░░░ ░░░░░ | ░░░░░░░░░░░░░░ ░░░░░░ | - |
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
10
1st degree connections
16
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 16 |
|---|---|
CoolBrands International, Inc.
CoolBrands International, Inc. Food: Meat/Fish/DairyConsumer Non-Durables Manufactures and markets a broad range of frozen novelties and frozen dessert products | Consumer Non-Durables |
InfoSonics Corp.
 InfoSonics Corp. Electronics DistributorsDistribution Services Designs, manufactures and sells wireless telecommunication products and accessories | Distribution Services |
Aegis Brands, Inc.
 Aegis Brands, Inc. RestaurantsConsumer Services Engages in franchising and retailing coffee | Consumer Services |
Committed Capital Acquisition Corp. II
 Committed Capital Acquisition Corp. II Financial ConglomeratesFinance Operates as a shell company | Finance |
Yogen Fruz World-Wide, Inc.
 Yogen Fruz World-Wide, Inc. Food RetailRetail Trade Retails frozen desserts | Retail Trade |
International Franchise Corp.
 International Franchise Corp. RestaurantsConsumer Services Engages in franchising and licensing frozen yogurt and ice cream outlets | Consumer Services |
Yogen Früz Canada, Inc.
 Yogen Früz Canada, Inc. Food RetailRetail Trade Retails frozen yogurt and toppings | Retail Trade |
Blue Goose Capital Corp.
 Blue Goose Capital Corp. Agricultural Commodities/MillingProcess Industries Produces and distributes beef products | Process Industries |
Serruya Private Equity
Serruya Private Equity Investment ManagersFinance Serruya Private Equity invests in companies located across the globe. The firm focuses on companies operating in the fields of CPG, Retail, B2B and Real estate sectors with revenues ranging from USD 5 - 1000 million. It provides financing in the form of senior debt, convertible debt, preferred equity and equity for later stage capital requirements. | Finance |
Kahala Brands, Inc.
Kahala Brands, Inc. RestaurantsConsumer Services Operates as a franchiser for fast food restaurant companies | Consumer Services |
Yogurty's Franchising, Inc.
 Yogurty's Franchising, Inc. Food: Meat/Fish/DairyConsumer Non-Durables Manufactures and wholesales frozen food products | Consumer Non-Durables |
420 Investments Ltd.
420 Investments Ltd. Drugstore ChainsRetail Trade Retails cannabis products | Retail Trade |
Liberty Health Sciences, Inc.
 Liberty Health Sciences, Inc. Agricultural Commodities/MillingProcess Industries Produces medical marijuana | Process Industries |
Pinkberry Canada, Inc.
Pinkberry Canada, Inc. Food RetailRetail Trade Operates frozen yogurt stores | Retail Trade |
Simply, Inc.
 Simply, Inc. Electronics/Appliance StoresRetail Trade Operates consumer electronics stores that sells Apple products | Retail Trade |
Three Habitat Consulting Holdco, Inc.
Three Habitat Consulting Holdco, Inc. Agricultural Commodities/MillingProcess Industries Owns and operates plant dispensaries | Process Industries |
- Stock Market
- Insiders
- Aaron Serruya
