Biotech company Nattaro Labs has recruited Fredrik Trulsson as Marketing Manager, according to a press release.

Trulsson has previously worked with online sales in leading roles at Bonnier, MTG and Bisnode. His employment at Nattaro follows the strategic investment in global online sales. As marketing manager, the ambition will be to expand the Consumer segment globally, the company writes.

In connection with this, the company announces that it has received a first order from its American partner Pro Pest Do-It-Yourself Pest Control. This has been placed in connection with an upcoming launch on Amazon.

"The US market shows great potential, and we see a growing trend where consumers prefer cost-effective and environmentally friendly DIY solutions to fight bed bugs. This shift in behavior creates great opportunities for us to offer our innovative products to the consumer market," said Trulsson.