Kvix reports growth for mobile game Modern Command Mayhem
The company publishes updated key figures for the period November 22 to December 12.
The number of monthly active users has increased by 12 percent from the previous week and 42 percent over the past three weeks, representing an increase from 26,000 to 37,000 users.
The number of daily active users has increased by 14% from the previous week and 39% over the last three weeks, representing an increase from 4,100 to 5,700 over the period.
Gross daily revenue has increased to SEK 16 700, representing an increase of 11% from the previous week and 18% from the level three weeks earlier.
Average revenue per active user amounts to SEK 2.95, which is a slight decline from the previous week's quotation of SEK 3.00 and from the level three weeks earlier of SEK 3.45. The decline is related to the sharp increase in the volume of new users.
A total of 5,400 players were acquired in the past week, which is an increase of 35 percent from the previous week and 38 percent from the level three weeks earlier. The organic increase was 3,600 players in the last week. This is a decrease of 10 percent compared to the previous week but an increase of 20 percent compared to three weeks earlier.
Cost per player acquired for the week was SEK 21.00, down 11 percent from the previous week and 13 percent from the level three weeks earlier.
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