Diageo announces the sale of Pampero rum to Gruppo Montenegro, an Italian company specializing in high-end spirits.
Pampero, a Venezuelan brand with 85 years of history, is the number one rum in Italy and has a strong presence in Europe.
This sale will enable Diageo to focus on what the company considers its core areas.
A transition services agreement has been established to ensure a smooth transition.
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Diageo: sale of Pampero rum to Gruppo Montenegro
Published on 2024-07-17 at 08:52, updated on 2024-07-17 at 08:55
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