Christian Dior SE is a holding company organized around 6 areas of activity:
- sale of fashion products and leather goods (48.9% of net sales): primarily Louis Vuitton, Fendi, Céline, Loewe, Givenchy, Kenzo, Thomas Pink, Berluti, Pucci and Loro Piana brands;
- selective distribution (20.6%): activity ensured through Sephora, DFS, Le Bon Marché and Ile de Beauté;
- sales of watches and jewelry (12.6%): Bvlgari, TAG Heuer, Zenith, Hublot, Chaumet and Fred brands;
- sale of fragrances and cosmetic products (8.3%): fragrances (Christian Dior, Guerlain, Givenchy, Kenzo brands, etc.), makeup products (Make Up For Ever, Benefit Cosmetics, Fresh, Acqua di Parma, KVD Beauty, Ole Henriksen, etc.), etc.;
- sale of wines and spirits (7.6%): champagnes (Moët & Chandon, Mercier, Veuve Clicquot, Krug, etc.; No. 1 worldwide), wines (Dom Pérignon, Newton Vineyards, Château D'Yquem, etc.), cognacs (primarily Hennessy; No. 1 worldwide), whisky (primarily Glenmorangie) and vodka (Belvedere).
- other (2%).
Net sales are distributed geographically as follows: France (7.9%), Europe (16.4%), Japan (7.3%), Asia (30.9%), the United States (25.3%) and other (12.2%).