FRANKFURT (dpa-AFX) - Following the annual report and the announcement of share buybacks, Beiersdorf shares rose sharply on Thursday morning. With a recent price gain of 3.5 percent to 131.55 euros, they managed to return to the price level of October 2024.
They left the 200-day line and the correction trend that has prevailed since September behind them. Beiersdorf consolidated first place in the DAX this morning, which was burdened by customs concerns. High price gains right at the start quickly faded. However, buying resumed in the course of the day and the share price rose significantly.
Analysts were initially largely skeptical about the Hamburg-based company's outlook. The personal care market will continue to grow, but at a slower pace in 2025, wrote UBS expert Guillaume Delmas, for example.
The share price was ultimately supported by the announcement of a further share buyback program of up to 500 million euros. Beiersdorf also intends to pay a stable dividend of EUR 1.00 per share for the past year.
Analyst Celine Pannuti from JPMorgan described the figures as reassuring overall and said the outlook was in line with expectations. Together with the share buybacks, this should help the share price to rise./ajx/ag/jha/



















