At its WWDC conference, Apple announced a partnership with OpenAI. The terms of the agreement have not yet been revealed. According to some sources, the details of the agreement seem to indicate that, at least initially, no money will be paid to OpenAI. The Apple brand considers that integrating OpenAI products into its devices offers a benefit that goes beyond any monetary consideration.

The arrangement is based on a strategy whereby highlighting OpenAI solutions on the Apple ecosystem could encourage users to convert to paying offers, thereby creating a revenue stream for OpenAI. For the Cupertino-based firm, the adoption of these artificial intelligence tools enriches the user experience.

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